Pepsi Refresh Project... 5 months in
update from GOOD's partnership with Pepsi... http://www.refresheverything.com/
Refreshing Facts and Stats from the Pepsi Refresh Project
- Refresheverything.com has registered over two million users and receives
approximately five million unique visitors a month
- Pepsi Refresh Project ideas have received over 25 million votes
- Pepsi has more than doubled Facebook fans since the start of the program
- The volume of online conversation has been exceptional, with more than 60,000 tweets
(175 million Twitter impressions to date), including celebrities like Lance Armstrong
(@lancearmstrong), Ice T (@FINALLEVEL), Kathy Griffin (@kathygriffin), Moby
(@thelittleidiot), and Tori Spelling (@torianddean)
